We still don’t know when organizations and businesses will have accounts on Google+, but that doesn’t mean that thought leaders are twiddling their thumbs. Ivan Boothe talked about the potential for using Google+ for social change at the Philadelphia NetSquared meeting on August 2, 2011. He provided an overview of the similarities and differences between Twitter and Facebook. The circles concept makes it easy to segment audiences in order to provide customized messages, not unlike email … Read entire article »